Service Agreement

1. Parties

This Agreement is entered into between DCS referred to in this Agreement as DCS and the individual company brand agency or organization purchasing the services referred to as the Client.

The Client confirms that the person approving the project has the authority to enter into this Agreement on behalf of the Client where applicable.

2. Services

DCS provides professional creative video production services for businesses brands agencies and international clients.

Services may include:

• AI video ads
• CGI video ads
• UGC video ads
• Real estate videos
• Product videos
• Product branding videos
• Social media advertising videos
• Performance ad creatives
• Short form promotional videos
• AI generated visuals
• AI generated characters
• AI voice production
• Creative concepts
• Script development
• Storyboards
• Video editing
• Animation
• Post production
• Creator coordination
• Campaign creative production
• Other related video production services

The specific services included in a project will be stated in the quotation invoice package proposal or written project confirmation accepted by the Client.

3. Project Scope

Every project will be completed according to the agreed scope.

The scope may specify:

• Number of videos
• Video duration
• Video format
• Creative style
• Number of concepts
• Number of scripts
• Number of revisions
• Production requirements
• Delivery format
• Delivery timeline
• Usage rights
• Creator requirements
• Advertising requirements
• Other agreed deliverables

Anything not expressly included in the confirmed scope is not automatically included in the project.

Additional work may require additional payment.

Project Confirmation

A project is considered confirmed when the Client accepts the quotation proposal or project scope and completes the required payment.

DCS may begin production after receiving the required payment and sufficient information to begin the project.

Once work begins the project will be subject to the cancellation and refund provisions contained in this Agreement and the DCS Refund and Cancellation Policy.

4. Client Brief

The Client must provide a clear and accurate project brief.

The brief should include all information reasonably required for production including brand requirements product information property information offers prices campaign objectives references and creative preferences.

DCS will produce the project based on the information supplied and approved by the Client.

Material changes to the brief after production has started may be treated as additional work.

Client Materials

The Client may be required to provide:

• Logos
• Brand guidelines
• Product photographs
• Product videos
• Property information
• Property photographs
• Reference videos
• Scripts
• Product specifications
• Promotional offers
• Prices
• Contact details
• Advertising information
• Other project assets

The Client confirms that it has the necessary rights permissions and authority to provide these materials to DCS for use in the project.

The Client is responsible for the accuracy of all information it supplies.

5. Creative Direction

DCS will use professional creative judgment when developing the project.

Creative decisions may include visual style pacing transitions camera simulation voice style animation music selection editing structure and other production elements.

The Client understands that creative work involves subjective judgment.

Personal preference alone does not mean that the agreed service has not been provided where DCS has produced the work according to the approved brief.

AI Video Production

The Client understands that DCS may use generative production technology as part of its creative process.

This may include generated characters environments voices objects motion imagery and other visual elements.

Generative production may occasionally create minor variations in character appearance movement objects lighting backgrounds proportions or other visual details.

DCS will make reasonable creative efforts to maintain consistency and quality according to the agreed project scope.

Minor characteristics inherent to generative production do not automatically require the entire project to be recreated.

AI Characters and Voices

Where a project includes an AI generated character or voice DCS will attempt to maintain reasonable consistency throughout the agreed deliverable.

Exact replication across every generated frame scene or future project cannot always be guaranteed.

Unless specifically agreed DCS does not guarantee that an AI character voice or generation model will remain available indefinitely for future projects.

CGI Production

CGI content is created for advertising promotional and visual presentation purposes.

CGI scenes may intentionally enhance lighting movement materials reflections environments product presentation and other visual characteristics.

If exact technical representation is required the Client must provide the relevant technical specifications before production begins.

Changes to product packaging dimensions models materials or other specifications after CGI production has begun may require additional payment.

UGC Production

UGC projects may involve creators actors presenters voice artists or other production partners.

Creator availability cannot be guaranteed until the relevant booking has been confirmed.

Where a selected creator becomes unavailable DCS may recommend a suitable alternative.

Creator fees and other committed production expenses may become non refundable once booked.

Creator content may also be subject to specific usage rights relating to duration territory advertising platforms and paid advertising.

Real Estate Video Production

The Client is responsible for providing accurate property and development information.

• Property prices
• Availability
• Location
• Amenities
• Payment plans
• Completion dates
• Developer information
• Property specifications
• Investment information
• Promotional offers

DCS may rely on information supplied by the Client when producing the video.

The Client must review all factual property information before approving the final content.

DCS is not responsible for subsequent changes to prices availability project details developer information or market conditions.

Product Video Production

The Client must provide accurate product information including product features packaging benefits specifications prices and promotional claims.

The Client is responsible for confirming that advertising claims relating to the product are accurate and legally permitted.

Creative visual enhancement does not represent a guarantee regarding the actual performance or characteristics of the product.

Scripts

Where script development is included DCS may create advertising scripts based on the Client brief product information target audience and creative direction.

The Client must review factual statements prices offers claims names and other business information contained in the script.

Once a script is approved major changes requested during production may require additional payment.

6. Client Approval

The Client is responsible for reviewing work submitted for approval.

Approvals may be provided through email WhatsApp project management platforms or another agreed electronic communication method.

Approval indicates that the Client accepts the relevant creative stage and authorizes DCS to continue production.

If the Client approves a script concept scene video or final deliverable and later requests changes to previously approved material additional charges may apply.

Revisions

The number of revisions included in a project will be stated in the quotation package or project scope.

A revision means a reasonable modification to work produced according to the approved brief.

Revisions may include reasonable changes to:

• Text
• Editing
• Timing
• Selected scenes
• Voice
• Music
• Visual details
• Other existing production elements

A revision does not include an entirely new concept or complete recreation of the project.

Requests that materially change the original concept script product offer visual direction campaign objective or approved brief may be considered additional work.

Additional Work

DCS may provide a separate quotation where the Client requests work outside the agreed scope.

Additional work may include:

• Extra videos
• New concepts
• New scripts
• Additional revisions
• Complete creative changes
• Additional video formats
• New voice production
• New CGI scenes
• Replacement creators
• Additional advertising variations
• Changes caused by new product information
• Changes to previously approved work

DCS is not required to begin additional work until any applicable additional fee has been approved.

7. Delivery

DCS will provide an estimated delivery timeline based on the scope and complexity of the project.

The timeline begins when DCS has received the required payment and all information reasonably necessary to begin production.

Delivery dates may be extended where delays are caused by:

• Late Client feedback
• Late approvals
• Missing assets
• Changes to the brief
• Creator availability
• Technical production requirements
• Third party services
• Additional work
• Events outside the reasonable control of DCS

DCS will make reasonable efforts to communicate material changes to expected delivery.

Client Delays

The Client must provide feedback and approvals within a reasonable period.

DCS is not responsible for delays caused by Client inactivity.

Projects that remain inactive for an extended period may be placed on hold.

Restarting an inactive project may be subject to production availability and a revised delivery schedule.

Additional fees may apply where restarting the project requires work to be recreated or resources to be booked again.

8. Fees

The Client agrees to pay the fees stated in the accepted quotation invoice package or project confirmation.

Fees are based on the agreed project scope.

Any additional services requested by the Client may be charged separately.

Third party expenses may also be charged separately where they are not included in the original quotation.

Payment

The required payment schedule will be stated in the applicable quotation invoice or project confirmation.

DCS may require full payment or an advance payment before production begins.

Where milestone payments are agreed each payment must be completed according to the agreed schedule.

DCS may pause production and withhold final deliverables while an invoice remains overdue.

International Payments

The Client is responsible for payment gateway charges bank fees international transfer charges and currency conversion costs unless otherwise agreed.

DCS is not responsible for payment delays caused by banks financial institutions payment processors compliance reviews or international transfer systems.

Advertising Spend

Advertising spend is separate from DCS creative production and service fees unless expressly included in writing.

Where DCS provides Meta advertising related services the Client is responsible for the advertising budget charged by the relevant platform.

Platform charges do not constitute payment to DCS for creative production services.

9. Cancellation

The Client may request cancellation through an official communication channel.

Where cancellation occurs before production begins DCS will review the request according to the DCS Refund and Cancellation Policy.

Where production has already started DCS remains entitled to payment for work completed resources reserved and third party costs committed to the project.

Production may be considered started when DCS begins research concept development scripting generation editing CGI work creator booking or another activity required for the project.

Refunds

Refund requests are governed by the DCS Refund and Cancellation Policy and applicable law.

Custom production fees may become non refundable once the relevant work has been performed or production costs have been committed.

A change of mind or decision not to use completed content does not automatically create a right to a refund.

Nothing in this Agreement removes any right that cannot legally be excluded.

10. Advertising Performance

DCS may create advertising videos intended to improve attention engagement conversion potential and campaign performance.

Advertising involves commercial risk.

DCS does not guarantee any specific number of:

• Sales
• Leads
• Customers
• Bookings
• Enquiries
• Conversions
• Views
• Reach
• Revenue
• Profit
• Return on advertising spend
• Cost per lead
• Cost per acquisition

Any forecast projection target previous result or example provided by DCS is for planning or informational purposes and does not guarantee future performance.

Factors Affecting Advertising Results

The Client acknowledges that advertising results depend on many factors beyond creative production.

• Product quality
• Product demand
• Offer
• Pricing
• Competition
• Advertising budget
• Target audience
• Campaign structure
• Website or sales experience
• Client response time
• Sales process
• Market conditions
• Seasonality
• Advertising account history
• Platform algorithms
• Platform policies
• Tracking accuracy
• Other factors outside DCS control

Poor campaign performance does not by itself establish that DCS failed to provide the agreed creative service.

Meta Platforms

Meta operates independently from DCS.

DCS does not control advertisement approval account restrictions business verification advertising costs algorithms platform availability or policy decisions made by Meta.

DCS cannot guarantee that any advertisement account page business manager or campaign will remain approved or active.

Where included in the service DCS may make reasonable efforts to adjust campaigns or creatives following platform issues.

DCS is not responsible for independent decisions made by Meta.

Advertising Compliance

The Client is responsible for ensuring that its business products properties services offers and advertising claims comply with the laws applicable in the markets where the content is published.

DCS may refuse to produce or publish material that reasonably appears unlawful fraudulent misleading infringing harmful or inconsistent with applicable platform requirements.

11. Intellectual Property

DCS retains ownership of its internal production methods workflows systems templates prompts techniques working files unused concepts research and proprietary production resources.

These materials are not transferred to the Client merely because they were used to create the final deliverable.

Upon receipt of full payment the Client receives the rights to the final approved deliverables according to the usage rights agreed for the project.

Source and Working Files

Raw files source files editable project files unused generations prompts internal templates and other production materials are not automatically included in the project.

If the Client requires specific source files this must be agreed separately in writing.

Additional fees may apply.

Third Party Assets

Projects may contain licensed music stock footage fonts creator content voices or other third party assets.

These assets remain subject to their respective licences.

DCS cannot transfer ownership rights that DCS itself does not own.

The Client agrees to comply with any usage restrictions communicated for such assets.

Portfolio Rights

Unless confidentiality or white label terms have been agreed in writing DCS may display completed and publicly released work for its own promotional purposes.

• DCS portfolio
• DCS website
• Social media
• Showreels
• Presentations
• Case studies
• Award submissions
• Sales presentations
• Promotional campaigns

DCS will not intentionally disclose confidential Client information solely for portfolio purposes.

12. Confidentiality

DCS will take reasonable care when handling confidential information supplied by the Client.

DCS may provide necessary project information to employees contractors creators and production partners where access is reasonably required to complete the project.

The Client should notify DCS before providing highly confidential information requiring special handling.

Where greater confidentiality is required the parties may enter into a separate confidentiality agreement.

Third Party Services

DCS may use third party production software cloud platforms generative production services stock libraries communication platforms creators and other professional service providers.

DCS does not control the uninterrupted availability or policies of independent third party services.

Where a third party service becomes unavailable DCS may use a reasonable alternative where appropriate.

13. Limitation of Liability

To the maximum extent permitted by applicable law DCS will not be liable for indirect incidental special or consequential losses arising from the project.

This may include loss of anticipated revenue profit customers opportunities advertising performance or business reputation where such losses result from circumstances outside the reasonable control of DCS.

DCS is not responsible for losses caused by inaccurate Client information unauthorized Client supplied materials third party platform decisions Client business decisions or circumstances outside DCS reasonable control.

Nothing in this Agreement excludes or limits liability that cannot legally be excluded or limited.

Client Responsibility

The Client remains responsible for the commercial use of final approved content.

The Client is responsible for checking the accuracy of names prices offers contact details product information property information claims and other factual content before final approval.

The Client is also responsible for determining whether its products services offers and advertising activities comply with the laws and regulations applicable to its business and target markets.

Indemnity

To the extent permitted by applicable law the Client agrees to be responsible for claims losses costs or liabilities resulting from materials information instructions or claims supplied or specifically required by the Client.

This may include claims involving unauthorized intellectual property misleading product information unlawful advertising claims or materials that the Client did not have permission to use.

This provision does not apply to the extent that a claim results directly from conduct for which DCS is legally responsible.

14. Suspension of Services

DCS may suspend work where:

• Payment is overdue
• Required information has not been provided
• The Client repeatedly changes the agreed scope without approving additional work
• The Client requests unlawful content
• There is a serious intellectual property concern
• The Client engages in abusive threatening or fraudulent conduct
• Continuing the project would create unreasonable legal financial or reputational risk

Suspension does not remove the Client obligation to pay for work already performed or costs already committed.

Termination by DCS

DCS may terminate a project where a serious breach of this Agreement occurs and cannot reasonably be resolved.

Where termination results from a Client breach DCS remains entitled to payment for services already performed and project costs already incurred.

Where DCS terminates a project for reasons unrelated to Client breach DCS will determine an appropriate resolution for any paid services that have not been provided subject to applicable law.

Force Majeure

Neither party will be responsible for failure or delay caused by circumstances outside its reasonable control.

These circumstances may include internet outages platform failures natural events government restrictions infrastructure failures international disruptions service provider failures or similar events that could not reasonably have been prevented.

DCS will make reasonable efforts to resume production when normal operations become possible.

15. Electronic Agreement

This Agreement may be accepted electronically.

Acceptance may be demonstrated through an electronic signature written confirmation approval of a quotation payment of an invoice or an instruction requesting DCS to begin the agreed services.

Electronic project communications may be maintained as part of the project record.

Notices and Communication

Project communication may take place through email WhatsApp or another communication platform agreed between DCS and the Client.

The Client is responsible for providing accurate contact information and monitoring the agreed communication channels during the project.

Entire Agreement

This Service Agreement together with the accepted quotation project scope invoice DCS Terms and Conditions Privacy Policy and Refund and Cancellation Policy forms the agreement governing the relevant project.

Where a separately signed project agreement contains specific terms that conflict with general website terms the specific signed agreement will apply to that project to the extent permitted by applicable law.

Changes to the Agreement

Changes to the confirmed project scope payment arrangement ownership rights confidentiality requirements or other material project terms should be agreed in writing.

DCS is not required to act on a requested change until the change and any applicable additional fee have been accepted.

Governing Law

Unless otherwise agreed in writing this Agreement will be governed by the applicable laws of the United Arab Emirates and the laws applicable in the Emirate of Dubai.

Any dispute arising from this Agreement will be handled by the competent courts or authorities having jurisdiction in Dubai unless applicable law requires otherwise.

Client Acceptance

By signing this Agreement accepting the project quotation making the required payment or instructing DCS to begin work the Client confirms that they have read understood and accepted this Service Agreement.

16. Project Details

Agreement Signatures